The Tennessee Titans confirmed their new uniforms for the 2026-27 NFL season on Thursday night after they had been widely leaked across the internet beforehand.
Unveiling the new look during an event in Nashville, the Titans’ updated ensemble leans heavily into the franchise’s origins as the Houston Oilers with powder blue as the base color with white and red as the accompaniments.
The team then posted a video to social media featuring quarterback Cam Ward, defensive tackle Jeffery Simmons and receiver Chimere Dike in the new uniforms.
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The navy blue that has been part of the Titans’ uniforms since the team was renamed in 1999 after moving from Houston to Nashville is now gone, with the franchise now emphasizing the lighter “Titans Blue.”
Tennessee Titans quarterback Cam Ward poses with defensive tackle Jeffery Simmons as they model the team's new uniforms. (AP Photo/George Walker IV)
"I think that Titans blue is a really bold color, a really powerful color," said Titans’ senior vice president of brand marketing Erin Swartz. "Seven other teams in the NFL have navy, but this color is much more unique to us. So, it's a way for fans to uniquely show their support, and really fill stadiums both home and away with Titans blue to support their team.”
Additionally, the all-white helmet now features a circular logo with a white Titans’ signature “T” inside a blue circle with three stars — resembling the Tennessee state flag — bordered by a thin red line. No more fireball, though that logo will occasionally appear on throwback uniforms, according to the team.
Tennessee Titans defensive tackle Jeffery Simmons models the new uniform. (AP Photo/George Walker IV)
In the official announcement, team president and CEO Burke Nihill said he didn’t believe the new logo was a departure.
"It's more of an evolution of the best of who we've always been and who we want to be going forward,” Nihill said. “We wanted the uniform, and brand of the Tennessee Titans, to be the best of who we've always been. And the logo that we've worn on the side of the helmet for the past 25-plus years is part of the best of who've always been. There's a clear familiarity, and we wanted that.”
The "fireball" that was part of the Tennessee Titans' helmet logo is no longer part of the team's new look. (Photo by Johnnie Izquierdo/Getty Images)
A third uniform will be part of the Titans’ rotation next season during a home game for the NFL’s “Rivalry Series.” That has not yet been revealed.
The Titans embracing the Oilers’ lighter color scheme in throwback uniforms has been controversial with some Houston fans and former players. Houston Texans icon J.J. Watt previously spoke out about how the Titans wearing the Oilers’ uniforms “pained” him, especially when Tennessee played the Texans.
"I lived in Houston for 10 years," Watt said. "My first training camp I met Bum Phillips. I was coached by Wade [Phillips]. I’ve seen first hand how much the people of Houston loved the Oilers. Earl [Campbell], Bruce [Matthews], Warren [Moon], Dr. Doom [Robert Brazile], etc. Luv Ya Blue is real.”
However, as painful as it might be for longtime Houston sports fans, the Oilers are a part of the Titans’ history. With their new uniforms, that lineage is as apparent as ever.
The Titans debuted their new uniforms nearly two months after Robert Saleh was hired as the team’s next head coach. Tennessee has also overhauled the roster through free agency, headlined by receiver Wan’Dale Robinson and defensive tackle John Franklin-Myers, in addition to cornerbacks Alontae Taylor and Cor’Dale Flott.
