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Krispy Kreme’s sales fell again. Here’s why it was good for the stock this time.

Krispy Kreme’s stock was soaring Thursday as fourth-quarter results provide signs that a turnaround may be starting to take hold.

BusinessBy Wire ServicesFebruary 26, 20261 min read

Last updated: April 4, 2026, 3:01 AM

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Krispy Kreme’s sales fell again. Here’s why it was good for the stock this time.

Krispy Kreme’s stock was soaring Thursday as fourth-quarter results provide signs that a turnaround may be starting to take hold.

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Wire Services

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